Transport Evolved Sunday Musing: Are Automakers Overselling On “Future Features”?

From
Transport Evolved: Take 2
.

As more and more automakers make over-the-air software updates a standard feature of their vehicles, we’re seeing automakers sell cars with ‘coming-soon’ features: features that may not actually be rolled out for months or even years. 

That frustrates customers, leads to claims of false advertising— and makes us wonder if automakers are relying on this kind of sales tactic too much…and if they should be prevented from doing so.

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About The Transport Evolved Sunday Musings:
These informal, unscripted vlog-style videos are a chance for the team to ask the audience their opinions on topics in the world of cleaner, greener, safer, smarter and more equitable transportation and energy – and are filmed without a teleprompter in a single take.

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Presenter: Nikki Gordon-Bloomfield.
Camera, Editor, Colorist: Vi Horton
Art and Animation: Erin Carlie
Producer: Nikki Gordon-Bloomfield
Music supplied through Artlist.io
© Transport Evolved LLC, 2026

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